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The $5 lunch wars

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With the economic recession not looking to drastically improve any time soon, many people are keeping their wallets tight and looking to get more bang for their buck.

Many restaurants and fast-food chains are taking note and lowering their prices or offering more value-menu-style items to their customers.

Just like the grilled chicken wars, there is now the $5 lunch war. This war has three competitors though with Subway, Kentucky Fried Chicken and Quizno’s competing for lunch time supremacy.

Subway took the first blow with its $5 footlongs (no, please don’t sing the song).

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Eight of their sandwich varieties in foot-long size for a simple low price – tuna, BLT, Meatball Marinara, Oven Roasted Chicken Breast, Spicy Italian, Black Forest Ham, Cold Cut Combo and Veggie Delite.

Then Quizno’s hit back with Torpedoes at $4. The foot-long sandwiches come in five varieties – Italian, Big Kahuna Tuna, Pesto Turkey, Turkey Club and Beef, Bacon and Cheddar.

Most recently, KFC has introduced its $5 Fill-Up Box working to outdo the sandwich mavens by offering a complete meal. The box comes with two pieces of its new grilled chicken, one side and biscuit and a drink.

And now Quizno’s has added a junior version of their Torpedoe sandwiches with Bullets – at just eight inches of toasty sandwich.

To be honest I haven’t had a Subway sandwich in over a year. Not since I found Bionicos in Baldwin Park with their freshly made, toasted sandwiches, complete with all the fixins at less than $5 have I craved anything at Subway.

And as soon as I tried for Quizno’s for the first time about five years ago, I prefer it over Subway, when I could afford it.

So now with its new value sandwiches I can definitely forego the brown bag lunch at least once a week and eat out.

Over this week going into next week, I will give these $5 lunches a try. I will even give Subway another try.

TELL ME WHICH LUNCH VALUES YOU “SPLURGE” ON.


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